Three Tips for Exhibiting at International Tradeshows

Three Tips for Exhibiting at International Tradeshows

Exhibiting at an international trade show can be much different than exhibiting in your own country. It's important to let go of your usual trade show expectations, be flexible, and allow yourself enough time to get everything shipped and through customs. Exhibiting abroad involves more time, extra planning, and higher travel costs. Read our helpful [...]

Expand Tips from the Experts – Avoiding Pitfalls with the Production of your Booth

Expand Tips from the Experts – Avoiding Pitfalls with the Production of your Booth

Hi, we're John and John! We've both been in the trade show industry for a long time and have experienced just about everything that can go wrong with booth production. That's why we teamed up to write this post about how to avoid pitfalls with the production of your booth and have it arrive on [...]

Expand Tips from the Experts – Tips for Fast Response Times

Expand Tips from the Experts – Tips for Fast Response Times

It's great when a client gives you a lot of time to prepare an order, but we've all been in situations where rush orders come in and you need to get something out very quickly. Expand Experts Joe Dunn and Chris Bonney, Expand Account Executives from our Stratford, CT location understand the process of getting [...]

5 Tips for Incorporating Technology into your Booth

5 Tips for Incorporating Technology into your Booth

Integrating technology is one of the easiest and most effective ways to enhance your booth setup. Technology can be used to engage booth visitors and help you stand out against the competition at an event. Read our 5 tips for incorporating technology into your booth... 1. Create a Technology "Wow" Factor People at trade shows [...]

Expand Tips from the Experts – Displays for Promoting Sporting Events

Expand Tips from the Experts – Displays for Promoting Sporting Events

With the value of teams and leagues being at all-time highs, sports marketing has become more popular over the years - and Expand has been involved as well! We've worked with numerous agencies promoting sporting events through athletes, events and teams, including NASCAR, the NBA Draft and the World Series. Wherever there is a sporting event, [...]

Expand Tips from the Experts – How to Make Product Training Fun & Interactive

Expand Tips from the Experts – How to Make Product Training Fun & Interactive

Are you finding selling display products to be hard work? If your prospects don't seem interested in what you're selling, then it's time to change your attitude! Put a smile on your face and figure out how to go in a new direction to make them excited. Customers are more likely to respond if you [...]

Tips for Exhibitors – 5 Things to Do Before Leaving a Trade Show!

We hope you had a chance to read our previous posts about getting ready for a trade show or event. Planning prior to the event is important, but it's also important to do certain things while you are at the event. Read on for our 5 tips on what to do before you leave a [...]

Expand at the Experiential Marketing Training Camp: Part 3 – Chicago & Detroit

Expand was a proud sponsor at all five U.S. locations of the of the Experiential Marketing Training Camp. We hope you had a chance to read our first two posts about our experience at the California locations and our experience at the New York location. Read below to see what we learned in Chicago and Detroit: [...]

Expand at the Experiential Marketing Training Camp: Part 2 – New York

We hope you had a chance to read our most recent post about Expand's experience at the first two locations of the five-city Experiential Marketing Training Camp. We were a proud sponsor at all five U.S. locations. Read below to see what we learned at the New York location: Our Experience at the EM Training [...]

Expand at the Experiential Marketing Training Camp: Part 1 – California

The Expand team was pleased to exhibit at Event Marketer’s 2017 Experiential Marketing Training Camp over the past two weeks. We were a proud sponsor of the event, with seven members of the Expand team who attended the five U.S. locations and we'd like to share what we learned. Read below for our take-away's from [...]

Competition in the Marketplace – Jeff Provost

Jeff Provost is the Executive Director at the Exhibitor Designers & Producers Association (EDPA) and the founder of PRO Management, LLC., an association management company headquartered in Westport, CT. EDPA is a member-based not-for-profit whose purpose is to provide education, leadership and networking for the advancement of its members and the exhibition industry. Read our [...]

Expand Team at the 15th Annual Experiential Marketing Summit

Expand was honored to exhibit at Event Marketer's 2017 Experiential Marketing Summit on their 15th anniversary return to Chicago. We'd like to thank everyone who came by Booth #204 to say hello to the Expand team and get information about our portable event displays for their upcoming activations! The event was very well-attended by approximately 1,500 [...]

3 Tips on Lighting – For Your Next TradeShow or Event!

When planning a tradeshow or event, lighting is often planned at the last minute or completely forgotten about. However, the lighting is an extremely important part of planning your booth setup, as it enhances your message, creates a welcoming atmosphere and attracts more visitors. You spent a lot of money on the booth – Lights [...]

It’s All About the Experience – Jeff Provost

Jeff Provost is the Executive Director at the Exhibitor Designers & Producers Association (EDPA) and the founder of PRO Management, LLC., an association management company headquartered in Westport, CT. EDPA is a member-based not-for-profit whose purpose is to provide education, leadership and networking for the advancement of its members and the exhibition industry. EDPA provides [...]

5 Tips for Exhibitors – Make Your Next Event a Success!

What do you need to think about when planning your next trade show or event? How do you create the right conditions to be successful? What goals to you need to set? We have developed 5 tips for setting clear goals that can help you evaluate your efforts... 1. Start Early To get the most [...]

Expand Tips from the Experts: Evaluating Trade Show Participation

Hi, my name is Susan and I am part of the Marketing Department at Expand. My last post discussed how to get people to your booth by getting it to stand out against the competition. Today, I'd like to talk about how to evaluate trade show participation from the event. Read my current post to [...]

Expand Tips from the Experts: Get Your Booth to Stand Out Against the Competition

Hi, my name is Susan and I am part of the Marketing Department at Expand. There are 2 areas to focus on when planning a trade show: How to get people to your booth and how to evaluate trade show participation after the event. Today I'd like to talk about getting people to your booth. [...]

Creating Graphics for Event Displays – Tip #4: Fixing Resolution Issues

Creating Graphics for Event Displays – Tip #4: Fixing Resolution Issues

We hope that you had a chance to read  Tip #1 and Tip #2 and Tip #3  about submitting graphics for event displays. Read below for Tip #4 about how to detect issues with image resolution and submit your artwork in way that will obtain the best results. Tip #4: Fixing Resolution Issues At Expand, we like to help you get [...]

Creating Graphics for Event Displays – Tip #3: Matching Pantones

Creating Graphics for Event Displays – Tip #3: Matching Pantones

We hope that you had a chance to read our 1st tip and 2nd tip about creating graphics for event displays. If you have any questions, please feel free to contact us at us@expandmedia.com. Read below for Tip #3. Tip #3: Matching Pantones At Expand, we use a Pantone Color Matching system to reproduce PMS colors [...]

Creating Graphics for Event Displays – Tip #2: Save Money by Shipping from Different Production Locations

Creating Graphics for Event Displays – Tip #2: Save Money by Shipping from Different Production Locations

We hope that you had a chance to read our 1st tip, about proper viewing distance for graphics. Read below for our next production tip.  If you have any questions, please feel free to contact us at us@expandmedia.com Tip #2: Save Money by Shipping from Different Production Locations Do you have customers in different locations or countries? [...]

Creating Graphics for Event Displays – Tip #1: Viewing Distance

Creating Graphics for Event Displays – Tip #1: Viewing Distance

There are a lot of things to keep in mind when it comes to graphics for event displays. We will be sharing a series of posts with helpful tips on this topic. We hope that you enjoy the posts and find them helpful and informative. If you have any questions, please feel free to contact [...]