Tips for Exhibitors – What NOT to do at Trade Shows

Tips for Exhibitors – What NOT to do at Trade Shows

We hope you had a chance to read our previous exhibitor tips on what to do for a successful trade show or event. Today we'd like to talk about things you should NOT do at a trade show or event that you are exhibiting at. What NOT to do at Trade Shows...  1. Do NOT [...]

Does the Value of Trade Shows still Exist?

Does the Value of Trade Shows still Exist?

With January now upon us, you are probably building your plan for 2018 and deciding how to spend this year's trade show and marketing budget. When deciding which events to attend, it's important to know whether the value of trade shows still exists... Trade Show attendance is declining. So does the Value of Trade Shows [...]

5 Tips for Incorporating Technology into your Booth

5 Tips for Incorporating Technology into your Booth

Integrating technology is one of the easiest and most effective ways to enhance your booth setup. Technology can be used to engage booth visitors and help you stand out against the competition at an event. Read our 5 tips for incorporating technology into your booth... 1. Create a Technology "Wow" Factor People at trade shows [...]

Tips for Exhibitors – 5 Things to Do Before Leaving a Trade Show!

We hope you had a chance to read our previous posts about getting ready for a trade show or event. Planning prior to the event is important, but it's also important to do certain things while you are at the event. Read on for our 5 tips on what to do before you leave a [...]

3 Tips on Lighting – For Your Next TradeShow or Event!

When planning a tradeshow or event, lighting is often planned at the last minute or completely forgotten about. However, the lighting is an extremely important part of planning your booth setup, as it enhances your message, creates a welcoming atmosphere and attracts more visitors. You spent a lot of money on the booth – Lights [...]

5 Tips for Exhibitors – Make Your Next Event a Success!

What do you need to think about when planning your next trade show or event? How do you create the right conditions to be successful? What goals to you need to set? We have developed 5 tips for setting clear goals that can help you evaluate your efforts... 1. Start Early To get the most [...]

Expand Tips from the Experts: Get Your Booth to Stand Out Against the Competition

Hi, my name is Susan and I am part of the Marketing Department at Expand. There are 2 areas to focus on when planning a trade show: How to get people to your booth and how to evaluate trade show participation after the event. Today I'd like to talk about getting people to your booth. [...]